Most companies are stuck on layer one. I help you see — and capture — all three.
The AI-generated answer people see before they click a link. Your brand's new homepage that you didn't build — and it exists whether you're managing it or not.
The percentage of times your brand is mentioned in AI-generated answers. The new market share metric for the AI economy.
A 5-part system for AI visibility: owned content, SEO, generative search, digital PR, and sales alignment. 90-day cycles.
Press releases structured for AI citation. Only 3 of 50 traditional releases we tested got cited by any AI model — this format fixes that.
AI Visibility Operating System — the complete methodology for how organizations build, measure, and maintain AI-era visibility.
23+ years in communications — from traditional PR to the AI-native era. Partner & Head of PR at Zen Media. I created the frameworks that organizations from startups to Fortune 100 teams use to navigate AI-driven visibility.
Host of The Visibility Equation, author of PR@ctical, and #1 Business Writer on HackerNoon. Now building what's next: AI workflows, agentic commerce, and the systems that power business in the AI economy.
CBS Las Vegas tech contributor. 3× Propel 100 Most Influential PR Professional. 500+ media placements per year.
I followed her instructions to a T, and it turned out to be one of the most successful announcements we've had in a while. The results were recognized by our CMO and presented to the board.
Sarah's content is living in 2030 and that's the point. Most communications professionals are moving launch to launch thinking a quarter out. Sarah is thinking ahead with practical tips.
Sarah literally is writing the book of the future of PR. I will be leveraging many of your learnings on AEO, Writing PR for AI, et al.