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Sarah Evans
Sarah Evans
AI Strategist Β· Partner, Zen Media
Digital twin online

The go-to source for AI + business.

I help companies navigate the AI economy β€” from how AI sees you, to how it works for you, to how it sells for you. Ask my digital twin anything to start.

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Sarah's Digital Twin
Ready to chat
Hey πŸ‘‹ I'm Sarah's digital twin. I know a lot about how AI is reshaping business β€” visibility, workflows, commerce, communications. Ask me something real and I'll teach you what I've learned.
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πŸ“š Content Hub πŸš€ Zen Media πŸ™ GitHub πŸ‘‹ About
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AI is reshaping business in three layers.

Most companies are stuck on layer one. I help you see β€” and capture β€” all three.

1
Be seen by AI
Visibility β€” show up in AI-generated answers, recommendations, and search
β–Ό
2
Be powered by AI
Workflows β€” internal ops, automation, agents, and AI-native processes
β–Ό
3
Be sold by AI
Commerce β€” agentic transactions, AI-native buying, and the agent economy

Everything I'm building, all in one place.

Columns, newsletters, live shows, free tools, and trainings. No paywalls on the knowledge β€” just on the done-for-you execution.

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PR@ctical
Weekly Newsletter Β· LinkedIn

Your executive brief on what's next for comms and visibility. Every Monday. The playbook is changing β€” this keeps you current.

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The Visibility Equation
Live Show Β· Every Other Week

Live on LinkedIn + YouTube. Real frameworks, real conversations about AI visibility, PR, and the future of discovery. Broadcasts via StreamYard.

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HackerNoon Column
Top Writer Β· Deep Dives

Long-form pieces on AI visibility, The Before Layer, press releases in the AI age, and why your brand mention is now your backlink.

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Solutions Review
Contributor Β· Industry Analysis

Expert insights on marketing technology, GEO strategy, and how AI is reshaping the competitive landscape for brands.

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Trainings & Workshops
Stan Store Β· On-Demand

Generative Search Playbook, team trainings, virtual sessions, and deep-dive guides. Hands-on, tactical, no theory fluff.

πŸ› οΈ Free Tools β€” Try Them Now

🎯

AI Visibility Engine (GEO GPT)

Audit how AI sees your brand. Uses Answer Shareβ„’ and Prompt Discovery Indexβ„’.

Launch GEO GPT β†’
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GenAI Press Release Builder

Write press releases AI actually cites. Entity-first, machine-readable structure.

Try Press Release Builder β†’
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Challenge me.

Tell me your biggest workflow pain point. I've been vibe coding solutions β€” building tools in hours that used to take weeks. If your problem is interesting enough, I might build something for it.

Send Me Your Pain Point β†’
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Learn With Me

Keynotes, team trainings, virtual sessions. I come to your team and make AI visibility practical.

Browse options β†’
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Work With Zen Media

Published Monthlyβ„’, GEO strategy, AI visibility engines. The agency behind the frameworks.

Visit Zen Media β†’

The results speak.

"

In about 5 minutes you dropped thousands of dollars in value in how to be recognized by AI and returned in results. I am still stunned.

AB
Ann Byington
Product Manager & Pricing Expert
"

Sarah's content is living in 2030 and that's the point. Most communications professionals are moving launch to launch thinking a quarter out. Sarah is thinking ahead with practical tips to how our industry is moving into the next decade.

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LinkedIn Endorsement
Communications Professional
"

If there's one thing everyone on PR LinkedIn seems to agree on, it's that Sarah is leading the industry on AI. She's absolutely saying almost everything first in the most value-add way, in such detail that anyone can take the information and use it.

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LinkedIn Endorsement
PR Firm Owner
"

Sarah is always in tune with what is happening in the AI β€” PR/Comms industry as it is today for business leaders to implement and action on today, no fluff just follow the leader.

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LinkedIn Endorsement
Business Leader

Building at the intersection of AI and business.

Nearly two decades in communications β€” from traditional PR to the AI-native era. Named one of the 100 Most Influential PR Professionals for three consecutive years. Regular tech contributor for CBS Las Vegas and top writer on HackerNoon.

I created the frameworks that organizations from startups to Fortune 100 teams use to navigate AI-driven visibility. Now I'm building what's next: AI workflows, agentic commerce, and the systems that will power business in the AI economy.

Coined & Created

Answer Shareβ„’Dual Pathway PRβ„’ Generative Search Visibilityβ„’GenAI Wireβ„’ AVOSβ„’Prompt Discovery Indexβ„’
3Γ—
Propel 100 Most Influential PR Pros
500+
Media placements per year
32K
LinkedIn followers
πŸ“Ί
CBS Las Vegas tech contributor

Ready to navigate the AI economy?

Ask the twin. Learn the frameworks. Or bring in the team.

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